We are a firm for industrial design and product engineering.

Let's find out if we match.

We offer high-end industrial design, ergonomics and product development services.

Together with the teams of our partners we develop sports products, medical devices, high quality consumer products, commercial vehicles and products for professional applications.
Our process and approach of product design is unique. The basis is a solid design strategy and core meanings, followed by extensive experience in ergonomics, great styling and robust product engineering. The results are honest products, with focus and a powerful positive story.

Working with us is different. 

Why partners choose us

We speak English. Wir sprechen Deutsch. Мы говорим по-русски.



ISPO Award winning industrial design and product engineering.

High quality industrial design, iterations, multiple prototypes and optimizations, ergonomic form testing, quality engineering and user testing takes time. But it adds tremendous value to your business in terms of focus, innovation and a powerful story.

Like in the case of Zeleritaz Racing Sports. The new aero helmet is a good example of an sports product, with great focus and styling.

The new Zeleritaz line of inline skate wheels did not only win a ISPO Gold Winner Award for best sports product 2015/2016, but was praised as well for the high level of innovation and sustainable solution, resulting in a commercial success.

Sport Product Design


Services of our product design firm

insight, design strategy, meaning, design approach

Design Strategy

We thoroughly study the core meaning, users, use applications and design styling for a new solution or product, using research and creative tools, leading to a solid design strategy document.
system design

System Design

Products require a solid system design, with selection of the right components and testing functionality in the very beginning to make sure that all works well, both functionally and ergonomically.
concept design, sketching, new concepts

Concept Design

Hand sketching, creating quick mockups, testing on users and in our team, digital sketching and high quality automotive 3D surface modelling form the core of our concept designs.
interaction design, interface design

Interaction Design

Parallel with the concept design, our team creates interaction schemes, works on usability & ergonomics and designs interfaces.
product engineering, 3D CAD engineering, product development

Product Engineering

Functionality and quality are absolutely crucial to create good products, therefore we offer high-end product engineering, with CAD surface modeling, FEM analyses, design for manufacturing, prototype testing according to safety norms and support with certifications.
prototyping, testing, interations

Prototyping & Iterations

Prototyping and testing is a continuous process during a design project to check usability and user friendliness. When shape, functionality and interaction are good, the files are ready for final engineering optimizations at a manufacturing company.
transport design, construction equipment design, agricultural machine design, train design, tram design

Commercial Vehicle Design

We design and develop commercial vehicles. New interior and exterior parts for construction machines, agricultural machines, trains and trams with Class A surface modeling, high level of ergonomics and innovative new solutions.
medical design, medical engineering

Medical Design

We design and develop semi-medical and medical devices, personal health devices, products for elderly care and rehabilitation, including support in the field of medical certifications.



Industrial design and medical technology

What happens if you use space technology to control infections in hospitals and dental practices? A great example of reshaping the world from our partner SMF Potok Inter, introducing this new technology at the medical fair in Dubai this year.

The Potok 300 device is based on technology used in the Mir orbital station and the International Space Station, using nano materials and bio-inactivation technology to kill 99,8% of all virusses, bacteria and fungus in the air. The devices operate in obstetric departments, neonatal units and operating rooms to serve as a highly efficient supplementary infection control device.

Medical Design


Lawrence Chiu

Zeleritaz Racing Sports, Hongkong

"We have been working closely with Bluelarix Designworks for the past 3 years. Never any problem working with nice people. Very professional, organised, smart, strong vision and yet extremely easy going people. I would strongly recommend Bluelarix Designworks to those who need support in industrial design and product engineering projects. They are the team!"

Maarten-Jan van Fulpen

Fast Focus

"Last year we have successfully worked with Bluelarix Designworks in the product design of a e-health solution. Both business and creative wise Bluelarix Designworks is a very pleasant and professional partner. Andreas' experience and drive is very inspiring. The close collaboration with the design leads to a successful design process and both functional and good looking product design."

Alexander Nagolkin

SMF Potok Inter

"We appreciate the design of the 300 unit, visitors of the Arab Health fair in Dubai and the Medica were very pleased with the product."

Joep Rous

Philips Personal Health Systems

“I am impressed! I am positively surprised by the solutions you came up with”

Evert Jaap Lugt

NGTI Swisscom

“I am happy we came to a great design. I gladly connect my name to this."

Bjorn Snijders, Wim Timmer

TüV Rheinland Sonovation

"We are content with the present design solution, it is a great step forward communicating the quality we deliver.”

Boudewijn Hoekstra

Niko Home Automation

"Bluelarix Designworks is a well-organised, creative and flexibele hardware design firm. Andreas is an intelligent and easy-going person. Did some good development for parts of the Niko Projects solution."

Why partners choose us



Focus, choices and risks

While developing the design strategy and designing the new product, we actively help our partners to get and keep focus. In this way the product will be able to play an important role in the lives of end users, will be honest and will have a powerful story.

On important design decisions we help our partners to make a weighted choice, based on risks, costs and added value, not only in the development stages but also later during certifications, assembly and production.

Focus, risk and grip on the product design process

End-user perspective in our design approach

We have a large set of knowledge of all aspects of product development, including ecological strategies, iteration techniques, manufacturability, business models, materials, prototyping, intellectual property, costing, design for assembly. An important aspect of our design approach is ergonomics and user experience.


Industrial design of commercial vehicles

We design and develop vehicle concepts, body parts and interiors for commercial vehicles, construction machines, agricultural tractors, bikes, trains or other means of transport.

We love working on even better trucks, trains and tractors, where concentration of the driver, safety and efficiency play a large role.

Our expertise in ergonomics, high quality surface modeling and concept design helps to create meaningful new solutions.

Design and development of vehicles


Subscribe to our Design Magazine

Receive also for free our monthly Design Magazine in your email box.

Our Design Magazine is full of knowledge and inspiration about industrial design, new developments, materials, innovation and fresh concepts.

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Are you ready to change people's lives positively with industrial design?

We can help your business as an industrial design firm to generate revenue with new high-quality products that provide a positive contribution in the lives of people.
Our process and approach of product design and development is unique. The basis is a solid design strategy and core meanings, followed by extensive experience in ergonomics, great styling and robust product engineering. The results are honest products, with focus and a powerful positive story.

We partner with courageous companies, from start-up to multinational.

Working with our product design firm is different.


Gedempt Hamerkanaal 253
1021 KP Amsterdam
The Netherlands
+31 20 820 22 11

Bilker Allee 217
40215 Düsseldorf
+49 211 3876 9312

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If you consider to work with us, then the next step is easy. Ask for our Playbook and read more how we could become partners. If you already tell us something about your project, we will come back to you in two business days.

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