Product design should contribute to positive change in people's lives.
Are you looking for a design partner that creates products with focus and a powerful honest story?

We help our partners to reshape the world positively with industrial design.

Reshaping the world is for instance helping people to sport more with an activity monitor, developing a medical device that kills bacteria and viruses in hospital rooms or developing an even better workplace for a wheel loader operator.
We believe we can help your business making money with new high-quality products that make a positive contribution in the lives of people.

Our partners are courageous multinationals, visionary mid-sized companies and ambitious start-ups.

We are specialized in industrial design and development of sports products, medical products, high quality consumer products, vehicles and professional products.



Industrial design and space technology

What happens if you use space technology to control infections in hospitals and dental practices? A great example of reshaping the world from our partner SMF Potok Inter, introducing this new technology at the medical fair in Dubai this year.

The Potok 300 device is based on technology used in the Mir orbital station and the International Space Station, using nano materials and bio-inactivation technology to kill 99,8% of all virusses, bacteria and fungus in the air. The devices operate in obstetric departments, neonatal units and operating rooms to serve as a highly efficient supplementary infection control device.

Medical Design

End-user perspective during industrial design and product development

We have a large set of knowledge of all aspects of product development, including ecological strategies, iteration techniques, manufacturability, business models, materials, prototyping, intellectual property, costing, design for assembly, but if we had to stress a single topic then we would go for ergonomics and user experience.


Product design iterations that are worth the investment

High quality industrial design, iterations, multiple prototypes and optimizations, ergonomic form testing, quality engineering and user testing takes time. But it adds tremendous value to your business in terms of focus, innovation and a powerful story.

Like in the case of Zeleritaz Racing Sports. The new Zeleritaz line of inline skate wheels did not only win a ISPO Gold Winner Award for best sports product 2015/2016, but was praised as well for the high level of innovation and sustainable solution, resulting in a commercial success. 

Sport Product Design

Focus, choices and risks

While developing the design strategy and designing the new product, we actively help our partners to get and keep focus. In this way the product will be able to play an important role in the lives of end users, will be honest and will have a powerful story.

On important design decisions we help our partners to make a weighted choice, based on risks, costs and added value, not only in the development stages but also later during certifications, assembly and production.


Industrial design of vehicles

We design and develop vehicle concepts, body parts and interiors for professional construction machines, agricultural tractors, bikes, trains or other means of transport.

We love working on even better trucks, trains and tractors, where concentration of the driver, safety and efficiency play a large role.

Our expertise in ergonomics, high quality surface modeling and concept design helps to create meaningful new solutions.

vehicle design



From core-meaning based design strategy to manufacturing

Our services include the full package from meaning based design strategy to prototypes and in some cases manufacturing support.

During the design process we use high quality design tools, sketching techniques and powerful 3D CAD surface modelers, and we continously build mockups and prototypes to test user experience, interaction and ergonomics.

Whether we design for health and medical applications, for consumers or professionals, we will always try to design products that will have a long lasting meaning for people.

Industrial Design for Professionals

Our industrial design services

We create new unexpected solutions and quality industrial design for innovative start-ups, mid sized companies and multinationals like Philips, Swisscom, TÜV and Decathlon.
insight, design strategy, meaning, design approach

Design Strategy

We thoroughly study the core meaning, users, use applications and design styling for a new solution or product, using research and creative tools, leading to a solid design strategy document.
system design

System Design

Products require a solid system design, with selection of the right components and testing functionality in the very beginning to make sure that all works well, both functionally and ergonomically.
concept design, sketching, new concepts

Concept Design

Hand sketching, creating quick mockups, testing on users and in our team, digital sketching and high quality automotive 3D surface modelling form the core of our concept designs.
interaction design, interface design

Interaction Design

Parallel with the concept design, our team creates interaction schemes, works on usability & ergonomics and designs interfaces.
product engineering, 3D CAD engineering, product development

Product Development

The newly created and visualized concept develops further using 3D CAD software. We create innovative technical solutions, filling in more details on components, materials and connections.
prototyping, testing, interations

Prototyping & Iterations

Prototyping and testing is a continuous process during a design project to check usability and user friendliness. When shape, functionality and interaction are good, the files are ready for final engineering optimizations at a manufacturing company.
transport design, construction equipment design, agricultural machine design, train design, tram design

Vehicle Design

We design and develop vehicles, new interior and exterior parts for construction machines, agricultural machines, trains and trams with Class A surface modeling, high level of ergonomics and innovative new solutions.
medical design, medical engineering

Medical Design

We design and develop semi-medical and medical devices, personal health devices, products for elderly care and rehabilitation, including support in the field of medical certifications.

Subscribe to our Design Magazine

Receive also for free our monthly Design Magazine in your email box.

Our Design Magazine is full of knowledge and inspiration about industrial design, new developments, materials, innovation and fresh concepts.

Are we a good partner for you?

There's only one way to find out: fill out the form below and we'll send you the Bluelarix Playbook. It contains details about what it's like to work together.

If you like, we can also start a conversation and brainstorm your project.

Do you want to create positive change in people's lives?

We believe we can help your business making money with new high-quality products that make a positive contribution in the lives of people.
Investing in high-quality industrial design, based on ergonomics and core meaning, results in innovative and honest products with focus and a powerful story.
We partner with courageous companies, from start-up to multinational and specialize in industrial design of medical products, sports products, vehicles, professional products and high-quality consumer products. Those fields share the need for a high level of ergonomic product design, class-a surface modeling and love for detail.
You find our products in Europe, the USA and Asia in many different places like care homes, paper manufacturing facilities, sport courts, construction sites, hospitals and dentists practices.

contact details

Bluelarix Designworks
Gedempt Hamerkanaal 253
1021 KP Amsterdam
The Netherlands

T: +31 20 820 22 11
F: +31 20 820 22 12

E: This email address is being protected from spambots. You need JavaScript enabled to view it.

monday - friday: 9.00 - 18.00 hours
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how can I start a project?

As a first step, it is good to read through the following pages to get a good picture of the design process, risks and our approach.

our approach to industrial design
focus, risk and grip on the process
why partners choose us

A second step is to read something about our focus area's.

high-quality consumer products
product design of sports products
industrial design of medical devices
industrial design for professionals
industrial design of vehicles

The third step is to send us a description of your project at This email address is being protected from spambots. You need JavaScript enabled to view it., so that we can help you further to get started.