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Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more. Dutch design, Amsterdam
Growth with creativity. Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
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Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
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Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
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Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
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Product design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
New products, invent and design the products of tomorrow. Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more. Design new products and systems for tomorrow. Design agency for industrial design, design consulting and product development. With our knowledge of product design, marketing, anthropology, interaction and technology we support your design team and create new opportunities and breakthroughs. We offer creativity, engineering, design, strategy, eco design, cradle to cradle, interaction design, prototyping, testing, visualisation, public design, graphic design, design consulting, financing and much more.
industrial design, productontwikkeling, product design, ontwerpbureau

Industrial Design News | january 2009


Jet Spray


This gadget can make from your water fight game a real professional battle. The Jet Spray is a hose attachment that amplifies water pressure and increases range by 30 meters. The extra range would be helpful for aerial dispatches or from neighboring buildings - any where typical ladders can’t reach.

Postcup


Light hint for the coming Valentine. Getting such a cup feels like getting a more than originated romance, it’s like getting a cup of care and warmth. Add a personal message and your recipient’s address – and Re Jin will hand write it onto the cup with heat set porcelain paint (black or blue).

Eddy


Very unexpected example of mimicry in design. This is Eddy the working tool. Very small, bur really lovely excavator, has a working range of 1000 mm semi circular radius and supplied with a remote control.

Hot pebbles for cold fish


Cooking stones, modern appearance of old traditions.

The Secret, listening poles


Designer Florian Brillet creates a beautiful confusion between secrecy and publicity. Once confessed to the poles, the story can get its own course. The poles, just like us people, can not keep secrets really for themselves, and you never know, which one will share it with whom.

Roofus


Roofus is a great helper during the snowfall. This small monster does work equivalent to 25 workers. Apart from making the roads snow free, he is staying ready for many different activities!

French press you water


Especially great for people, who realize the harmful impact of bottled water, but cannot make up their mind to drink from the nearest brook. Fill you bottle, press it and drink your filtered water!

Common Fate


From elements that move in the same direction, the perception is that they are stronger connected than elements that move in different directions or elements that are stationaire.

The radar shows how to use the principle of common fate for airplanes that are grouped with their information on identity and flight direction.

The principle of common fate is part of the gestalt principles of perception. The original work on common fate is "Untersuchungen zur Lehre von der Gestalt" by Max Wertheimer in the magazine "Phychologische Forschung" of 1923. The idea is that elements that move together in the same direction, are percepted as a separate group or chunk. People believe that these elements are stonger connected with each other than elements that move in a different frequency or in different directions.

 
A row with randomly ordered X's and O's that stay on the same place, are naturally grouped according to similarities, X with X's and O with O's. But is certain elements in the row make a movement and other elements in the opposite direction, then the elements are no longer grouped to similarities but on the base of their common movement and direction.

Make sure that you use common fate as a group strategy if you design information or interfaces with moving or blinking elements. Elements that should be connected have to move on the same time, with the same speed and in the same direction or blink in the same time, with the same frequency and the same intensity. It is possible to group elements if the variables are different, but only if the movement or blinking forms a recognisable pattern. If elements move within bordered area's, then the edges of the area's move in the same direction in order to form a figure or in opposite direction to form a background.

Read how we can help you with the development and design of new products /


The best way to start
 
The Design Testdrive is an excellent way to start with product development and industrial design. Especially for innovative SME's we developed the Design Testdrive: a practical, short and clear project in order to give your ideas for a new product a jump start. But also for large companies this is a good tool to try us on the base of a small project.

Read more:
The best way to start product development /


Design new products in a recession
The new year has just begun and many companies understand that especially now during a recession new and improved products are needed in order to differentiate from competition. But also to be ready with the development of new products in half a year or a year, when new growth of the economy is to be expected. Large companies like ASML keep investing in new products, but also small and middle sized firms prepare for better times with the development and design of new products.

Read more on the biggest innovation mistakes during a recession, following this link /

Unmanned vehicle for fire fighters and rescue team's
Starting in february, Bluelarix Designworks will work on a new tool or robot vehicle that makes it possible for rescue teams to work with less people in heavy circumstances, with less danger for over stressing their own bodies and less personal danger. This project will be executed in cooperation with two university students.

Power Extractor
This product, that secures a stable electrical power for domotic touchscreens, has been tested succesfully and the first 400 pieces are in production.

Tensio+
A second version of the Tensio+ is being build at the moment, with many improvements for the user. The new Tensio+ has a better water resistance, more stable software, improved electronics and faster assembly.




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